The Law of Diminishing Intent

Clock showing the present moment

Recently, I came to know about this wonderful law, the Law of Diminishing Intent, coined by the great Jim Rohn. It says,

The longer you wait to do something you should do now, the greater the odds that you will never actually do it.

It cannot get simpler than that. Basically, if you have a good idea, a responsibility, a good plan, the time to do it is NOW. The farther in the timeline you postpone it, the lesser the chances of it getting done.

Basically, this is all about setting the right internal priorities, something I believe is different than our apparent priorities. Every person has great apparent priorities (e.g., maintaining excellent health, giving quality time to family, carve out a nice career) but in reality, every single thing we do during a day is guided by our internal priorities, not the apparent ones.

  • When I hear someone saying that they are going to start exercising in the near future, I become almost sure that it is not going to happen.
  • The same argument holds for someone who intends to spend quality time with a spouse or child to improve their relationship but are too busy these days in the office.
  • Similarly, a person spending too much time on different forms of entertainment can have great plans for the future that unfortunately are never going to materialize. They are doing what they actually want.

If your soul gets hooked to something really important, you will always find time to do it within your current schedule. If you are too busy to do it right now, probably it doesn’t hold much importance with your internal self. This is the reason there is always a tomorrow for our most productive self and this is the reason most people heavily underachieve at the conclusions of their lives.

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